10 quintessential menswear pieces from Iconic American brand Atlantic Rancher Company

America is, of course, home to some of the most iconic and enduring menswear brands out there and few have a heritage as rich and storied as The Atlantic Rancher Company. We’re huge fans of their Ideas From A Lifetime At Sea® approach and their wilderness-ready menswear.

Atlantic Rancher are, first and foremost, outdoorsmen and got that way by living and working during a special time in America and in wide open spaces that line the Atlantic tidewater. This lifestyle is reflected in their rugged yet effortlessly stylish apparel and you can check out 10 of their most essential pieces of menswear below:


The Boatyard Jacket

This is the most practical, go everywhere / do everything jacket the guys at Atlantic Rancher make. Built with their proprietary DryHandle®, 100% cotton, weatherproof fabric. Wear it to work in…or work it to live in. Your choice.


The Outlaw Gunner Jacket

A jacket for all occasions. Whether you’re heading to the marsh or to the market. Chuck it over a t-shirt in summer or with your favourite flannel in fall and winter. 


The Salt Farm Coat

If you can have just one Atlantic Rancher coat (why restrict yourself), this is the one to have in our opinion. Its ¾ length makes it wearable for just about any occasion and it will be the coolest-looking coat in any company.


The Rangers Uniform Sweater

This is not a “handle-with-care” sweater…it’s a piece of apparel gear hewn from the finest materials Extrafine Merino wool and built to perform in harsh environments and handle whatever weather.



The Boatyard Shirt

Whether you’re in the field or out on the water, Atlantic Rancher’s Boatyard Shirt is the one you want on your back. 


The Longliner Wool Vest

This is a versatile, 100% Virgin Wool transition piece of apparel that works just as well indoors as it does outdoors…on-watch in the wheelhouse minding the radar or on-deck pulling pots.


Uncle Jack’s Blanket Flannel Shirt

Uncle Jack’s Blanket-Flannel Shirt is a reintroduction piece using archival fabric from the 1990s. The cotton / linen blend gives it superior strength, warmth, and durability. They’re built in small batches of only 140 units once per year and disappear quickly.


The Chamois Dock Shirt

The Chamois Dock Shirt is a Northeastern Seaboard classic, made popular by that fellow from Maine in the 1920s. AR have taken Chamois cloth up a few notches by selecting a superior, Portuguese 100% cotton yarn and weaving it in a twill pattern.


The Hudson Canyon 1/4 Zip

Built from a sturdy 20oz cotton, sea salt washed fabric, it’s tightly knit for longevity and warmth. It’s pre-washed, it won’t shrink, it’ll retain its shape yet has plenty of give. The Hudson Canyon ¼ Zip™ is the ultimate all- rounder.


The Boatyard Briefcase

OK, not menswear and not really a briefcase… but too good to ignore. 24 oz. cotton duck. 24 separate compartments in all. No metal rivets, snaps or anything that’ll scratch sensitive surfaces like teak decks, painted topsides or vanished rails. Adjustable shoulder strap and reinforced stress points throughout make the Boatyard Briefcase a must.


Leo Davie